Link Building | Back-Links | Article Back-Links

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What else can you do to improve a websites ranking?

The search engines employ a voting system where they examine websites that link to each other. This can mean that the more links that you have pointing to your website from other sites, the better. But there is a cautionary note on this,. When looking at the links (known as 'back links') the search engines use the page rankings of the page where the link is coming from and going to. They think of it as being a vote from one website to another. i.e. My site linking to yours basically me saying that I am voting for you because I think that you are good enough to link to, and vice versa. However, if my page is ranked lower than yours, then by me linking to you, I can drag down your page ranking. Likewise, if my page rank is better than yours, then you will benefit from a link from that higher ranking site.

Back links are a good way to increase the chance of your website being found at the top of the search engines, but it must be managed in the right way. At Kaboom SEO, we offer a service to help with this, but we must warn of buying large numbers of back links from companies that just provide that this type of service. This is called ?link farming? and is frowned upon by the search engines. Typically these links are cheap and cheerful, which can mean a quick jump up the rankings for a very short period of time, followed by an even greater plummet. If you want to use back links, you need to use someone with integrity and true knowledge of this market place.

At Kaboom SEO, we offer a legitimate back linking service that only enhances your ranking, rather than risking it.

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